Posts tagged with “viral”

The Life and Times of a Viral Internet Website: DefendRush.org

Sunday, 18 March, 2012

Over 400,000 individuals have seen the website; the one-liner website that makes you laugh when it presents the unexpected. I’m talking about DefendRush.org, a website I built in a stroke of genius frustration. There is a much more eloquent write-up of my reasoning for creating the website on The Atlantic, if you’re interested. As the Executive Producer of The Daily Show, Rory Albanese, said during the Political Humor 2.0 panel, sometimes what amuses the audience the most is as simple as a poop joke. DefendRush.org was my poop joke.

What I wanted to add to the discussion was the background metrics and traffic trends that occurred for the website in the 7 days from creation on March 7th through the peak of its traffic 48 hours later. Hey look, a graph!

DefendRush Google Analytics
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